Pep talk #2: Why being authentic as a small business owner matters.

Your authenticity allows and attracts great-match clients, and - thank goodness - turns away those who are not.

When you allow your realness to come through in your branding, on your website, socials, and everywhere you're engaging with your audience, those who vibe with you will naturally resonate and connect.

And the ones who don't?

They'll move on, they'll scroll on by.

While it can feel scary to know you might turn potential clients away by being yourself, it's so much better that way, than pretending to be someone you're not, or hiding yourself, in the hopes of appealing to everyone.

You're not for everyone.

We can't be a great match for every single potential client.

And it would be weird, unhealthy & unsustainable to try to manipulate people into liking us. 🤢

What we need is your realness.

Let people be discerning about whether you and your services are right for them by allowing them to see who you are. 😍

I’m currently booking my remaining Spring spots and would loooove to help you bring more YOU to your personal brand with soulful images…

…images that feel true, real, that uplift your heart, boost your confidence to be visible, and deeply connect with clients who are a great match for the work you offer.

Book in a call here, or email me with any wonderings you may have. ❤️